GETTING AWAY WITH MURDER.
Fall 2002

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BOOK REVIEWS

Getting the most out of online journalism

Journalism Online By Mike Ward Focal Press, 214 pp., $65.95

Review by Julian Sher

Mike Ward, a former BBC journalist, is a lecturer in journalism at the University of Central Lancashire in the UK. He helped build the university’s pioneering MA in Online Journalism. His experience shows in this short, but handy book.

Ward argues that online journalism is a “distinctive medium because it is user-driven and multi-faceted.” But he also insists “core journalistic principles and processes should inform all stages” of Web journalism — a valid point too often ignored by some of the shabbier news Web sites.

He notes pointedly — in these days of dot bombs and AOL anxieties — that doing journalism well requires resources, not cutbacks.

Many professional journalists will find this book too basic. Several of the chapters on core journalism and online research and reporting are aimed more at students or beginner journalists. Teachers of journalism should definitely consider using this book as a guide. For more advanced journalists, even the basic chapters provide good background and context — for example, a bibliography of journalism guidelines and principles.

Ward also provides a useful guide to mailing lists, newsgroups and other Web resources. (A conflict-of-interest disclosure here: Ward kindly calls my site a “goldmine of Web resources” — but, hey,who am I to disagree?) But all journalists will benefit from Ward’s look at online story construction.

Too often those of us who have to rewrite newspaper stories for a Web site simply dump over the original, dead-tree version. Ward talks instead about leveraging the strength of the medium — especially linking immediacy and interactivity. He explores techniques such as “chunking”your story — making it not only easier to read, but creating various entry points — and increasing your page views while you’re at it.

There is also a quick guide to HTML and Web-page design. As an added feature, you can download parts of the book and check for updates at Ward’s Web site at www.journalismonline.co.uk.

If you’re required to feed your company’s Web site on a regular basis and not just its news pages or airwaves, or if you are working full-time on Web news sites — or hoping to start a new online career — use this book as your basic bible.


Julian Sher, the creator and web master of Journalism Net (www.journalismnet.com), does Internet training in newsrooms around the world. He can be reached by email at jsher@journalismnet.com. This article and many other columns from Media magazine are available onlinewith hot links on the JournalismNet Tips page at www.journalismnet.com/tips


Forcing more government accountability.

The Complete Annotated Guide to Federal Access to Information 2002 By Colonel Michel W. Drapeau and Marc-Aurèle Racicot Carswell, 815 pp., $82.00

Review by Julian Sher

John Grace calls this book “an essential guide through a statute of deceptive complexity.” He should know. As Canada’s first P r i v a c y Commissioner and then as the country’s Access to Information Commissioner for eight years, Grace was often a fierce critic of the n e e d l e s s complexity and deception people face when they try to get basic information from government.

In his foreword to this massive and detailed guide to our access laws, Grace notes that there are more than 20,000 formal access requests every year. Unfortunately, most of those are not filed by journalists. Consequently, many reporters, especially those working on daily deadlines, are intimidated by the lengthy legal hassles involved in filing an access request.

This book won’t diminish their fears. It is not a beginner’s guide; there is no hand-holding here. It is aimed mainly at lawyers and “access professionals”— that growing body of people who work full-time with the law. Only 60 of the 800 pages in this book provide concrete help and guidelines.

The book is divided into three sections. Part One details the legislative history of access laws — interesting, but not something most journalists will want to take notes about.

Part Two looks at each section of the law and case summaries of various decisions and rulings. Here you can find a detailed explanation of what every paragraph in the law means. It is a vital tool to understanding what your rights are. There are also case precedents for fighting various exemptions the government often uses for withholding information.

Part Three deals with “Doctrine, Procedure and Practice.”Here you’ll find sample written requests and complaint guides. Of particular use is an exhaustive list of phone numbers and Internet addresses for key access personnel throughout the government.

Colonel Michel Drapeau is well-known to many journalists. He fought the department of national defense for many years by using the access law and became a familiar face on TV as a media analyst and columnist.

Marc-Aurèle Racicot is currently a lawyer with the Office of the Information Commissioner. This book is not bedtime reading. But no newsroom in Canada should be without it. It’s the job of journalists to pry open doors many would prefer stay shut — and this book will give you some of the keys.


Perpetuating the myth

King Ralph: The Political Life and Success of Ralph Klein; By Don Martin; Key Porter Books, Toronto, 256 pp.; $29.95.

Review by Jim Cunningham

First, a little disclosure: Don Martin crossed my picket line.

In November, 1999, I was one of the 117 journalists locked out of the Calgary Herald newsroom after we formed a union and tried to negotiate a first contract. Martin, the author of King Ralph, the new biography of Alberta Premier Ralph Klein, never signed a union card. But for the first few weeks of what became a legal strike, he also stayed away. He soon tired of solidarity, however, and returned to work, proclaiming his change of heart in a front-page column, which suggested he had gone back because of his family.

This little digression is offered in case anyone should wonder about my personal perspective in reviewing Martin’s first book. In fact, I give King Ralph a qualified thumbs up. The book is good, lightweight fun.It’s a true insider’s biography, which, if not authorized, sure as heck has been blessed by its subject.

It only got written because the author agreed to turn over half his royalty cheque to a charity of the Klein family’s choice.

And the quibbles? Martin’s regular references to himself (the book is written in the first person) begin to look self serving after a while. We learn, for example, that the author has taken a pee in the premier’s home washroom, has golfed with him, dined with him, talked politics with him and then-Ontario Premier Mike Harris, and quaffed more than a few pints with Klein. One or two such references might help establish the reporter’s credibility,but the repeated references are really too much.

A more serious problem is the whole Legends of Ralph premise of the book. There’s nothing wrong, of course, with writing from an insider’s point of view. Good biographies are often produced by those who know their subjects well. Nor is there any rule that states journalists cannot be insiders. After all,getting close enough to a source to learn his secrets is one of the goals of the profession. Rather, the problem is balance. While much can be learned from a good close-up, there’s also a time to pull back the viewfinder and look at the subject’s surroundings.

Getting a look at the great man’s relationship with, and impact upon, his community can reveal things that aren’t obvious at close range. This is especially true of politicians. People in public life constantly interact with others. The decisions they make have consequences great and small, positive and negative. Trying to understand a public person without actually investigating that person’s impact first-hand is like attempting to explain the cosmos without looking at the night sky.

While King Ralph is an interesting portrait of an intriguing individual, it’s only half the story and the familiar part to boot. At no time does the author allow our gaze to stray from the rumpled profile of Klein himself. After 150 pages or so, the reader can’t help but wonder whether there’s anybody else out there. Some other voices, besides those of Klein, Rod Love and their pals, would really help.

Since he entered public life in 1980, Klein’s greatest gift has been to make a story of his own life and tell it in such a way that neither the media nor the public could resist tuning in. While Klein deserves high marks for both his honesty and skill in manufacturing his own myth, it’s well past time the media moved beyond this now-familiar tale and began allowing other voices with stories to tell about this era to be heard.

Ralph may not like yielding the spotlight, but until he does, we won’t really know what his premiership has meant, for good or ill. One more Since he entered public life in 1980, Klein’s greatest gift has been to make a story of his own life and tell it in such a way that neither the media, nor the public, could resist tuning in.


Jim Cunningham covered Alberta politics for The Calgary Herald and now teaches journalism.